Occupy Our Food Supply: #F27 Social Media Guide

By Rainforest Action Network

Occupy Our Food Supply is bringing together over 60 Occupy groups from across the country, in addition to sustainable farming, food justice, buy local, slow food, and environmental groups, for a global day of action on February 27, 2012. Want to join healthy food advocates Michael Pollan, Anna Lappe, and Marion Nestle in the #F27 Social Media Day of Action? Review the guide below and sign up to let us know you’re with us so we can retweet you on @occupyfoodsuply and feature your posts at occupyourfoodsupply.org.

Please share this #F27 Social Media Guide with everyone you know who is supporting, attending, or organizing Occupy Our Food Supply events. Using this guide for the networks you’re on will ensure that your voice is amplified into a unified chorus heard loud and clear by media, corporations, and the millions of people who are ready to cultivate healthy, just, sustainable food systems for all. Let’s #OccupyOurFoodSupply!

Occupy Our Food Supply Logo - Download Me!
Click for large image to download for your event or profile photos via Occupy Design


Global Day of Action info: http://www.occupyourfoodsupply.org/

Includes event info, map, related blog posts, media and promotion how-tos, links to coalition partners, etc.

*Have your own OFS related web pages, blog posts, etc? Email the links to hillary@ran.org or submit them to Tumblr so we can share them.


Occupy Our Food Supply community site: http://occupyourfoodsupply.tumblr.com/

Share your images, video, and stories of your inspiration, preparation, and actions for Occupy Our Food Supply with the world. Just follow the link & click SUBMIT in the top navigation bar to get started. It’s easy!


1 Post regularly about OFS

Sample FB post:
Occupy Our Food Supply on February 27! Join this massive global day of action to create healthy food systems and resist corporate control of our food supply. Find out how you can get involved at http://www.occupyourfoodsupply.org/

2 RSVP to the FB event, say hello on the Wall & download the logo to promote your local OFS event or as your profile photo: http://www.facebook.com/events/311358372241948/

3 Create your own Facebook event for your specific Occupy Our Food Supply action and invite all your friends to join you!


1 Create a buzz

Sample tweet:
#OccupyOurFoodSupply on #F27 : CREATE healthy food systems. RESIST corporate takeover of our food supply. via @occupyfoodsuply

At the end of the tweet you can share the main web page occupyourfoodsupply.org or add a link to your specific event.

2 Plug into the conversation

Primary hashtag: #F27
Secondary hashtag: #occupyourfoodsupply
Tertiary hashtags: #ows and the occupy hashtag for your local area

Follow @occupyfoodsuply and all the #F27 action on Twitter on this awesome live group Twitter feed at: ran.org/F27feeds. If you include #F27 and/or #occupyourfoodsupply hashtags, your tweets will automatically be included on this page.

Got tweets you want RT’d or important info to share? Put @occupyfoodsuply at the end of your tweet.
(NOTE: @occupyfoodsuply is missing one p-that’s the correct handle)

Got some corporate targets in Big Ag that you want to hear our collective roar? Put their handle (@Cargill @MonsantoCo @DuPont_News etc.) in your tweet.


Want to get Occupy Our Food Supply onto the social media radar of the business world? Talk about Occupy Our Food Supply on LinkedIn!


Share em.
Tweet em to @occupyfoodsuply
Email: Hillary@ran.org
Flickr: tag with F27 and send us a link to the set
Tumblr: http://occupyourfoodsupply.tumblr.com/submit
Reportback Tool: http://events.ran.org/occupyourfoodsupply/reports/new

If you want to make your Flickr photos available for use by everyone via Creative Commons,
go here: http://http://www.flickr.com/account/prefs/license/


Share it.
Email: Hillary@ran.org
Tumblr: http://occupyourfoodsupply.tumblr.com/submit
YouTube: tag with F27 and send us a link to the video