Splinter: What Do You Mean They Almost Called It the ‘Tropical Moist Forest’

In a very informative and fun piece over at Vox today, writer Dan Nosowitz reports on the history of the “Save the Rainforest” movement, jumpstarted by environmentalists with a PR plan to show people how great the rainforest is, only to eventually be co-opted by corporations wanting to sell rainforest-themed burgers and TV shows and shirts and ice cream. (Read More)