We launched a campaign to turn up the heat on Pepsico and its use of Conflict Palm Oil. The goal has been to takeover its darkly ironic #LiveForNow advertising campaign that encourages consumption while ignoring human rights abuses, land grabs, and deforestation. Supporters like you have been doing just that by tweeting pictures from events and anywhere they spot the logo of Pepsico’s flagship brand Pepsi, calling out the truth.
Our “#LiveForNow Shouldn’t Mean Destroying Tomorrow” site is built for people like you to use to crank up the pressure on PepsiCo. Pictures coming in from people across the US and the globe will make it clear to PepsiCo that our movement is building and we won’t stop until it ends its use of Conflict Palm Oil.
Remember, take a selfie with a Pepsi sign and tweet it out with the hashtag #LiveForNow and we’ll feature you on the site too!
We know your pressure is working. PepsiCo is one of the 5 laggards companies we called out in April who have refused to take effective steps to eliminate Conflict Palm Oil, but other companies are moving. This week, palm oil laggard Conagra Foods announced a new commitment to eliminate Conflict Palm Oil. Together we can push PepsiCo to do the right thing and fix the weaknesses in its Palm Oil Commitment. So keep up the pressure! Start now by sharing our spoof site with your friends and family on Twitter and Facebook.
From Kuala Lumpur to San Francisco, Oslo to Cape Town, thousands of activists took a stand on May 20th with their friends, colleagues and families to write their own stories for the future of our food system and our planet. Our demand, a food system without Conflict Palm Oil, is bold, ambitious and urgently needed. Because of your willingness to stand up and demand action, we are driving change through the palm oil supply chain.
Thanks to you, the May 20th Global Day of Action to Cut Conflict Palm Oil was a tremendous success. The stories of actions across the globe are inspiring and the numbers impressive: Over 100 events took place in the US, 38 events were hosted abroad and 700 people said they would attend events around the world. Online, PepsiCo heard from thousands of you—its Facebook pages were flooded, its phone lines filled, and the #InYourPalm message was spread far and wide. The photos from Tuesday’s actions are moving; check out the photo album on our Facebook page (and tag yourself if you're in one)!
For over a year, PepsiCo has refused to adopt a responsible palm oil policy, but just 2 days before the Global Day of Action the snack food giant released a new commitment. It’s not strong enough yet, but it’s a start. Thanks to the powerful work, commitment and creativity that Palm Oil Activists poured into the Day of Action, PepsiCo knows that we won’t back down until it cuts Conflict Palm Oil from its global product lines once and for all.
As I think about what we’re accomplishing, a quote about movements like the one that we are building from from one of my heroes, Indian writer and activist Arundhati Roy, keeps coming to mind:
“Our strategy should be not only to confront empire, but to lay siege to it. To deprive it of oxygen. To shame it. To mock it. With our art, our music, our literature, our stubbornness, our joy, our brilliance, our sheer relentlessness – and our ability to tell our own stories. Stories that are different from the ones we’re being brainwashed to believe. The corporate revolution will collapse if we refuse to buy what they are selling – their ideas, their version of history, their wars, their weapons, their notion of inevitability. Remember this: We be many and they be few. They need us more than we need them. Another world is not only possible, she is on her way. On a quiet day, I can hear her breathing.”
Because of you, we are close to a tipping point in our campaign to cut Conflict Palm Oil. Together we are transforming the policies of one of the largest Fortune 500 companies in the world as well as shifting the paradigm for how palm oil companies operate in Indonesia.Thank you for joining us in demanding healthy, intact rainforests, a world without slave labor and a future in which unique species like elephants and orangutans are thriving.
A special thanks to the Palm Oil Action Team, our group of super activists who were the first to step up and take action online, volunteer to host events, and to help organize the Day of Action. Our movement is getting stronger. You too can step up and join the Palm Oil Action Team here.
I recently heard Jane Goodall speak about the importance of having hope in a time when our planet’s natural systems teeter on the brink of collapse. She compared climate change to a titanic ship that takes a while to build up momentum, but once it gains speed, it may be too huge and too fast to turn to avoid the iceberg in its path. We’re currently on that ship - all of humanity, together. Which means that our children’s future depends on the choices you and I make today. We can either quickly respond to the signs all around us that point to climate catastrophe and jump on board this “all hands on deck” moment to stop climate change or we can idly stand by and watch our ship sink.
As a new mom, slowing climate change by protecting our tropical forests – the largest greenhouse gas storage tank in the world -- and transforming our broken industrial food system, is more important and more personal to me than ever before. There is nothing like the love and fierce protection a mother feels for her children, which is why in honor of Mother’s Day I am taking matters into my own hands to fight for the world that my son will inherit, starting in my own kitchen.
How can I tackle climate change from my very own kitchen, you may ask? By joining the Global Day of Action to Cut Conflict Palm Oil on May 20.
Our food and our climate are inextricably linked. About 75% of global palm oil is used in food products and cooking, and roughly 90% of it is grown in Indonesia & Malaysia, where the scale of destruction is so large that it is having globally significant impacts on the climate, similar in scale to the world’s biggest coal and tar sands projects. Deforestation in Indonesia is responsible for some 5% of global greenhouse gas emissions, which is more than the combined emissions from all the millions of cars, trucks, trains, and buses in the U.S. each year combined.
Are you feeding your family Conflict Palm Oil? It’s a hidden ingredient in the foods most of us are feeding our families every day that is enslaving children, killing endangered orangutans, and destroying the rainforest. America's snack makers are putting Conflict Palm Oil in everything from baby formula to kids’ snacks, and Rainforest Action Network has put them on notice that this practice must stop.
Take, for instance, PepsiCo - the largest globally distributed snack food company in the world. PepsiCo is the biggest and most influential of the Snack Food 20 companies that has yet to take steps to address its Conflict Palm Oil problem. PepsiCo has the power to break the link between the products you buy and rainforest destruction, but they won’t until you, the consumer, demand it.
Moms and Dads, in honor of Mother’s day, will you join me in asking one of the largest makers of kids snacks, PepsiCo, to do the right thing and cut Conflict Palm Oil from the food we’re feeding our families every day? We have a powerful voice. Pepsi will listen if we speak! There is a way to get palm oil that doesn't enslave children and make orangutans extinct.
Working together, we have the power to win a tremendous victory for people and the planet by challenging business as usual and forcing the palm oil industry to respect the rights of workers and communities, protect orangutan habitat and the rainforests that play a crucial role in combating climate change. We can break the link between deforestation, human rights violations and the foods our families eat everyday.
On May 20, mothers, fathers, teachers, and youth around the world will be hosting photo actions around the globe, calling on PepsiCo to cut Conflict Palm Oil from its supply chain. We believe that the power is #InYourPalm and when you speak PepsiCo will have no choice but to listen. This is why we are asking everyone to host an action that includes the words #InYourPalm. All you have to do is take a photo of your action so we can send it to PepsiCo and demand change. With your help, these actions can be a catalyst for change at PepsiCo and throughout the entire snack food industry.
These actions may be big or small, in parks, on college campuses, homes, or at Pepsi branded locations around the world. They will each be unique, but they'll have a two things in common: they will include #InYourPalm in some way, shape or form and will connect local activists around the globe who are united in a goal to end rainforest destruction and human rights violations caused by the production of Conflict Palm Oil for PepsiCo's snacks foods.
Will you join me? Together we can convince PepsiCo to prioritize the future of our children and cut Conflict Palm Oil to save orangutans from extinction!