How we win

Rainforest Action Network campaigns for the forests, their inhabitants and the natural systems that sustain life by transforming the global marketplace through education, grassroots organizing and non-violent direct action.

 

 

RAN fights for people and planet by working at the intersection of three core issues:

  • Preserving Rainforests;

  • Protecting the Climate; and

  • Defending Human Rights.

And, unlike any other organization, RAN does this through the lens of corporate accountability.

So what does that mean?

That means RAN tackles some of the biggest corporations, banks, and global institutions on the planet. Traditionally, RAN works closely with local leaders to launch strategic corporate campaigns employing tactics such as

  • high-profile, direct communication and public awareness campaigns;

  • peaceful direct actions against our targets;

  • coordinated media and social media campaigns;

  • highly researched and detailed reports;

  • grassroots organizing; and

  • high-level negotiations — and relentless follow-up to make sure promises are kept.

RAN takes on these campaigns not to change the behavior of individual companies, but to change the practices and business culture of whole industrial sectors.

And we get results.

Since 1985, RAN has been one of the most effective and innovative activist organizations in the United States. We partner with local, indigenous and frontline communities to create smart campaigns that exert pressure and extract actionable policies from corporate culprits responsible for rainforest destruction, massive pollution, and pushing species toward extinction. And RAN demands that human rights, labor rights, and local and indigenous rights are fundamental to any new corporate policies.

But we cannot do any of this without our supporters. Find out how we depend on people like you all across the globe to preserve rainforests, protect the climate and defend human rights today.