Unveiled on the sidelines of a meeting of the Tropical Forest Alliance, a coalition of government leaders and companies from the Consumer Goods Forum, the innovation group (POIG) will determine production standards that will help the alliance meet the ambitious goal of eliminating deforestation from the production of soybeans, palm oil, beef and pulp and paper by 2020.
The eight initial members are social and environmental non-profits Greenpeace, Rainforest Action Network, the World Wildlife Fund and the Forest Peoples Programme; while Daabon Organic from Colombia, New Britain Palm Oil, Agropalma and Indonesia-based Golden Agri-Resources represent the producer side.
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